Posts Tagged ‘Fiat’

8 July

Rain dampens Ultima GTR ‘Ring record attempt

Rain dampens Ultima GTR ‘Ring record attempt

Filed under: Supercars, UK


Click above for a high-res gallery of the Ultima GTR720 at the Nurburgring

There is no shortage of automakers out there claiming to make the ultimate “race car for the road”, but few of them can touch the Ultima GTR. While others try to make their road cars as close to racing cars as possible, the British sportscar-maker set about making their Noble-based racing car as close to a road car as possible. The result is blistering performance, with the latest GTR720 setting several Guinness-verified world records, including a 0-60 time of 2.6 seconds, a quarter mile below ten seconds and a 0-100-0 time in 9.4. With those numbers in the books, Sport Auto Magazine set its sights on setting a new Nurburgring road car lap record.

Unfortunately, after booking two, half-hour sessions at the ‘Ring, the heavens opened up and soaked the track, so the attempt was aborted. The current record, held by the Pagani Zonda F Clubsport, stands at 7:27, but Ultima ambitiously projects that its car could undercut that with what would be a staggeringly fast lap time under 6 minutes, 55 seconds. Sounds impossible? Consider the performance stats quoted above, and that the lightweight track demon has hit a top speed of 231 mph. That was with the previous gearing setup, but with a taller fifth gear ratio, Ultima thinks it can reach even higher speeds. After the disappointment of a failed attempt due to the bad weather, the company’s founder Ted Marlow turned around and headed back to England, claiming to have hit 220mph on a derestricted Autobahn along the way. We’ll just have to wait until a more successful attempt to see if the record is shattered, but in the meantime we can enjoy the images in the gallery below and the press release after the jump.


Abarth releases limited-edition 500 “Opening Edition”

Filed under: Hatchbacks, FIAT, Special/Limited Editions


Click for hi-res gallery of Fiat 500 Abarth Opening Edition

At its unveiling at this past March’s Geneva show, it was immediately apparent that Abarth had carried off a transformation of the Fiat 500 from a demure retro-hatch into a veritable pocket rocket. But for those for whom the 135 hp turbo four is just not enough, the performance division has unveiled a new limited edition “500 Abarth Opening Edition”.

Although the name might suggest a convertible, the 500 Opening Edition is a fixed-roof hot-hatch distinguished by a 160hp engine, dropping a half-second off the conventional 500 Abarth’s 0-60 time, now down to a sprightly 7.4 seconds. The Opening Edition also gets red brake calipers behind special 17″ alloys in white or titanium finish, tinted glass and a revised interior with red leather and special badging with a serial number plate. Available in either pearl white or Campovolo gray (the latter available with a red-and-white checkered roof), only 100 examples of the 500 Abarth Opening Edition will be offered, complete with a special car cover to keep the exclusive vehicle protected from the elements.

Check out the big gallery of high-resolution images by clicking the thumbnails below.


21 June

Fiat apologizes to China for Richard Gere commercial

Fiat apologizes to China for Richard Gere commercial

According to Olivier Francois, Chief Executive Officer of Lancia, Richard Gere was chosen for a recent ad for the Lancia Delta because he “is not merely a fine actor; not merely one of the most famous men in the world. He is a man with a great difference: the ability to combine talent, fame and style with great character. I’m talking about his commitment to peace.” That affinity for peace stretches especially towards the people of Tibet, a people who’s autonomy from China Gere supports.

This commercial, which you can watch after the break, features Gere driving a new Lancia Delta from Hollywood to Tibet in just 30 seconds and aired in Italy. After reports of the commercial appeared in Chinese newspapers, China was apparently none too happy about it. Fiat has decided to apologize, with a company spokesman saying, “Fiat Group extends its apologies to the Government of the People’s Republic of China and to the Chinese people.”

Our opinion? Gere’s alright in Pretty Woman, but not much else after that. Apologies are usually pretty lame, but we’d appreciate one for Gere’s horrible singing in Chicago as long as they are being handed out so freely. And how ’bout one for that Lancia’s front end?

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